Trade promotions management

LEVERAGE OUR EXPERTISE TO REALIZE SUBSTANTIAL COST SAVINGS!

“Expertise Accelerated provides trained offshore resources to help consumer packaged goods (CPG) companies with Trade Promotion Management (TPM) and optimization.”

Deploy our cost-effective resources to audit the majority of your chargebacks and submit hundreds of thousands of invalid deduction claims.

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To prevent revenue leakages, all CPG companies must verify each chargeback with:

  1.  Approved in-house promotion plans,
  2.  Third-party contracts, and
  3.  In-house sales data, first-party and syndicated data.

Audit the majority of your chargebacks by leveraging the expertise and cost advantage gained from deploying our off-shore resources.

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Benefits of Trade  PROMOTIONS MANAGEMENT OPTIMIZATION

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Data and analytics - driven planning
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Chargeback verification to prevent revenue leakages
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ROI analysis for corrective actions
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Visibility through reporting and dashboards
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Implement a rigorous and cost-effective chargeback verification process.

Every CPG company receives thousands of customer chargebacks, but even a Fortune 100 CPG company does not have the resources to check the validity of all chargebacks. As a result, essentially millions of such chargebacks from retailers go unchecked for abuse and overreach.

This is where Expertise Accelerated can help by providing cost-effective resources from our global pool of talent, trained and stewarded by our highly experienced, US-based management team.

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CLIENT CASE STUDY

Scenario:

A company with a revenue of $30 million expensed all chargebacks when received. Only a few large value chargebacks were subsequently audited with contracts from the broker/retailers. The majority of sales were via distributors. The company had received some significant post-audit chargebacks, which the company could not challenge.

Project outline:

  • An onsite Manager will lead the new Trade Promotions department. 
  • Help the client implement an excel based accrual process and a chargeback verification process with minimal investment.
  • Help the client identify a TPM software for implementation after 12-18 months.

Solution: Expertise Accelerated deployed two offshore resources with an investment payback period of 2-3 months.

Following process improvements were made:

Legacy ProcessNew ProcessBenefitsAnnual Saving
No promotion planning process.Excel-based planning process implementedBudgets and spending limits are established in advance.Not Quantifiable
The cash Application process did not capture details.The cash application process now included a detailed excel breakdown of chargebacks.Detailed chargeback breakdown used to challenge Post-Audits.Approx. $120K-$150K post-audit savings
All contracts are not available. The majority of chargebacks are not verified.All contracts are acquired in advance and increased audit coverage of chargebacks.Time-saving in the chargeback verification. More in-depth chargeback analysis.Additional invalid chargeback identification - $150K-$200K.
Retailer and Syndicated data not used.Leveraged retailer and syndicated data.More accurate chargeback verification.Not Quantifiable
No reports; process not compliant with US GAAP.Management reporting available. Process compliant with US GAAP rules.Process certified by external auditors.Not Quantifiable