Category Archives: Consumer Packaged Goods

How to Manage Trade Promotions: 5 Tips to Improve Sales and ROI

Do promotions of trade really lead to profitable growth, or do they raise volume and

The Impact of Sustainability on Sales in the CPG Industry

With more than 70% of consumers worldwide indicating that environmental impact is currently a factor

Must-Know CPG Trends to Boost Your Brand Presence

Why do some CPG brands take up and dominate shelves and screens, and others just

Empowering CPG Companies with Data-Driven Financial Analytics

CPG companies hold the power to shape consumer behavior and preferences while constantly adapting to

Overcoming Financial Statement Challenges in the CPG Industry

Coca-Cola, PepsiCo, and Nestle have one thing in common. They are all major Consumer Packaged

Is Outsourcing your Bookkeeping a Smart Choice?

Bookkeeping is a necessity for any business today. Business owners can either opt to do

Cash Application and Collection in small and mid-sized companies

Automation in sales order processing and invoicing is essential in the modern-day connected business world.

Trade Promotion Management (TPM) in Small Companies (Revenue below $30-50 million)

The accurate and timely calculation of trade promotion cost is a challenge faced by all