Many companies struggle with Trade Promotion Management due to inefficiencies in procedures and poor cross-functional collaboration. Poor data accuracy further complicates the issue. Financial issues, unresolved deductions, and poor planning cause revenue loss and inefficiencies. While technology can support TPM, it cannot fix broken workflows or misaligned teams. Effective trade promotion management requires clear processes,

Running a business in Connecticut comes with financial challenges; rising operational costs, tax complexities, and the constant need for accurate financial management. Many businesses struggle to keep up with their books while also trying to grow. Outsourced accounting services in Connecticut offer a cost-effective solution, allowing businesses to streamline their finances, improve accuracy, and reduce

Finances are a significant challenge for small businesses, and consulting professional accounting services can have a remarkable impact. Accountants can handle everything from bookkeeping and payroll management to tax compliance and financial planning, which helps keep business owners financially organized and legally compliant. Several Connecticut accounting firms offer in-house and outsourced services focused on small businesses. Here is

Running a small business is no small feat, especially in Connecticut, where competition and operational costs can be high. One of the most critical yet time-consuming aspects of business management is accounting. Small business owners often find themselves juggling financial tasks along with daily operations, which can lead to errors, inefficiencies, and missed opportunities. This

Trade promotion management (TPM) is supposed to be a simple, number-based process. It’s all about using discounts, rebates, and deals to boost sales without eroding margins. But in reality, it can feel like a big mess, especially when the numbers are not aligned and the different teams aren’t working together. If your sales team plans

Outsourcing accounting tasks can save time and cash, letting you concentrate on your business. it also provides access to expert financial services. While this requires trust, it can offer significant advantages. In 2022, the finance and accounting BPO market reached USD 56 billion and is set to grow at 9% CAGR through 2030. Partnering with

Consumer goods companies spend millions on promotions, yet 72% don’t break even due to poor execution. Trade promotions boost sales through discounts and retailer incentives. But over half of these promotions don’t make a profit. CPG brands spend over $500 billion a year on trade promotions, according to Forrester. With so much money invested, it’s

Misconceptions, mainly in finance and accounting, can be expensive. They can stop opportunities, slow growth, and harm your bottom line. When it comes to accounting outsourcing, these delusions often prevent businesses from using its benefits. Take Judith, a small business owner. She believes outsourcing is only for big companies or that it will make her

CPG companies often miss deduction errors in trade promotion management. These are small mistakes that quietly drain millions from their bottom line. Retailer chargebacks can build up unnoticed, until they surface at the worst possible moment. Imagine facing an audit or a board meeting, suddenly having to justify millions in unexplained write-offs. “From what I’ve

Many businesses across Connecticut have achieved massive savings and streamlined processes using EA’s accounting services. They’ve seen the results, and you can too.  Yet many firms are still uncertain about how to hire accounting services. While they recognize the benefits, they often feel unclear about the details—what’s involved in the process, how to choose the